Marketing is perhaps the primary key to sales and business success, and all successful marketers monitor trends.. Although business success depends upon a total value package of the right quality product or service at the right price with flawless deliver to the customer, it is all for nothing without an effective marketing strategy that connects the business to the customers. Marketing strategies and techniques are also constantly evolving. With the advent of new technologies and the Internet, there are now more ways to reach your target audience directly. Here are a few of the newest trends in marketing:
Social Marketing and Networking:
The new phenomenon of social networking has dominated the latest marketing techniques over the last few years. People are voluntarily connecting with each other in a variety of ways using platforms like Facebook, Twitter, and Linkedin. With millions of their customers now connected with each other, businesses are joining the mix by setting up fan pages on Facebook or placing links to Twitter on their web pages. Marketing professionals are still trying to understand how to best leverage these social networks. However, one thing is clear: This is a trend with legs and not just a fad. If you want to be an expert marketer in the future, you must understand how to plug into social networks and communicate your messages in new ways.
Internet Marketing with Videos, Audio, Blogs, Coupons, Pop-ups, and Maps:
Technology is getting slicker all the time. In just a few short years, streaming videos, blogs, and interactive applications like maps, coupons, and pop-ups are now common place on the Internet. The technology has become so easy to use that most people under thirty years of age are making short video clips and digital images using cell phones and flipcams and placing …» Read more